Many social networking sites are well-established and have a strong and loyal following, but there are always pretenders to the throne waiting in the wings. Here at Axonn, we like to know what’s up-and-coming with the potential to be the next Instagram or TikTok. In the immediate wake of Elon Musk taking over Twitter, various […]
Like many things on social media, it started with one invitation to the Instagram Broadcast Channel of a followed account and suddenly it became a tsunami. Instagram users have been inundated with requests to get on board with the feature, which was launched in the UK on September 19th 2023. So, what is it and […]
A tourist island in Finland has bucked the trend and gone completely phone-free. As a traveller, you’ll probably fall into one of two camps: a) That sounds like bliss, sign me up or b) But how will I capture my holiday and flaunt it on social media? As a marketer, however, there are wider considerations. […]
Summary LinkedIn advertising can be a highly effective way of generating leads and building awareness of your brand among business buyers. But to get the best results from the platform, make sure you have a clear understanding of the costs involved. In the modern world, digital advertising is one of the most important aspects of […]
Meta’s Twitter alternative will be linked to Instagram, allowing users to transfer their handle and contacts across automatically.
Most likely, Twitter isn’t the first social network that comes to mind when thinking about your social media marketing strategy. Research shows that people spend 26 per cent more time viewing ads on Twitter than on any other social media platform. Marketers can leverage a range of formats on the platform to meet their advertising […]
Summary LinkedIn advertising offers great opportunities for B2B businesses to reach professionals. Here’s how working with a marketing agency with expertise in this platform can help you make the most of the site. LINKEDIN ADVERTISING LinkedIn is the ultimate social media destination if your target audience is professionals, enabling you to reach out to the most appropriate […]
Summary Social media advertising can offer great ROI if managed correctly – but how much should you expect to spend on this in the first place? Here’s what you need to know before setting up a paid social campaign. WHY USE SOCIAL MEDIA FOR ADVERTISING? Over the years, social media platforms have shifted from being online outlets […]
Google Chrome was released in 2008 with the intention of making web browsing faster, easier and safer for its users. Features such as easy synchronisation with Google accounts, speed and simplicity helped Chrome make a fairly quick ascent to the top of the browser charts. It’s now by far the most widely used browser, a […]
If you own a smartphone and have an account on any social media website, you’ll be familiar with the weird world of influencer marketing. But now, it’s being taken a step further with artificial intelligence (AI). The concept of robots taking on human-like traits and becoming sentient has always been feared by technology sceptics. Although […]